Get Them Home Faster: Leading Efficiency in a Family-First Culture

Ashley Morrison, president at City Wide Exterminating Inc. near Charlotte, NC, is a proud champion of her family business’ family-first culture. By implementing new routing efficiencies and other leadership lessons, she’s helping ensure that her front-line staff can get home sooner and spend time with their loved ones. Tune in to hear how Morrison is leaning on FieldRoutes and her industry contacts to empower her team and support a healthy work-life balance in their organization.

Join us as we discuss:

• [9:17] Setting healthy boundaries in a family-run business

• [16:57] Transitioning from index cards to a company-wide CRM

• [20:37] The importance of efficiencies in a family-first culture

Check out these resources related to this podcast episode:

• National Pest Management Association (NPMA) Executive Leadership Program

• Fresh Start Fuels Wins for City Wide Exterminating (FieldRoutes.com)

To hear more stories from the pest control industry, subscribe to Pest in Class on Apple Podcasts, Spotify, or Amazon Music, or subscribe on YouTube to watch episodes. And as always, FieldRoutes welcomes your review and rating.